Reports
June 2021
Digital Transformation in the Olympic Movement
In this report, entitled ‘Digital transformation in the Olympic Movement: A Handbook for Leaders, Innovators and Changemakers’, we hope to reveal how deeply and positively digitalization can affect sports organizations, supporting smarter decisions, finding competitive edges, developing strategic plans, building efficient ecosystems, better engaging fans and creating new revenue.
We analyzed key success stories from the sports world, highlighting different aspects and benefits of digital transformation, spanning from LA28’s innovative logo design through to FIFA’s Connect platform. We also sat down with a diverse group of people from across different Olympic organizations to learn from their experiences.
The report consists of 6 different chapters, that guide the reader through the main considerations, success stories and practical steps to take forward:
- Leading in a digital world
- Setting strategic goals
- Growing engaged fanbases
- Creating new revenue
- Unlocking competitive edges
- Empowering efficient ecosystems
September 2020
Digital Transformation at Lega Pro
After webinars and consultancy dedicated to clubs, the “Football Innovation Foresight Program”, born from the partnership between Lega Pro and N3XT Sports, produced an exclusive report created in collaboration with the George Washington University Master of Sports Management. The report, shared with all C clubs, analyzed the value that digital transformation brings to organizations, focusing in particular on how digital strategies – and in particular data – can drive new business opportunities.
The result of the research highlights how change management is a key factor to facilitate the implementation of a digital strategy. The creation of a centralized digital hub by Lega Pro could reduce the burden on C clubs to invest in specific skills and give them access to training opportunities, digital solutions and services, as well as a central knowledge base for the sport business.
August 2019
Football Innovation
The Football Innovation report gathers key intelligence and research around the topic, commenting on the trends that are happening in this space. We expect this trend to continue in the coming years as football organizations recognize the need to transform their structures and ways of doing business to be more agile, efficient and to leverage current and future business dynamics.
With contributions from leading global organizations, we hope this report proves a useful tool in your innovation journey and an enabler of innovation conversations within your ecosystem.
January 2019
2019 Trends In Sports Technology
The future of the sports industry will be defined by converging trends from technology and innovation within sports but also from outside of sports. This is changing the way sports stakeholders such as athletes, coaches, federations, leagues, clubs, teams, investors plan and prepare for the next years. In this report, we take the opportunity to provide a humble and educated look into the future of our industry, following our annual visit to the Consumer Electronics Show in Las Vegas, arguably the best provider of a look into the future from a technological standpoint.
We hope this report proves useful in navigating the digital and technological landscape that your organization is entering, by being a tool for decision-makers, an inspiration for your innovative talent, and an indication of where your policy discussions & investments could be headed.
